Tell me a bit about your brand?
I always believed that the perfect way to relax after a long day is when you slide into a pair of pajamas,tuck yourself in and rest the day away. This feeling of comfort is what we truly believed in and what we always looked forward to in our day. This is when Tassels came to mind and we decided to launch a sleepwear and loungewear brand to introduce comfort not only in sleep but throughout your day, either at home or the outside world.
Are there any particular designers/artists that inspire you?
Being roommates we liked to chill in pajamas and host our guests, and it was a concept not offered in the market yet. It was very challenging for us to find pajamas that were comfortable, elegant, and presentable to be worn outdoors too. We loved being in pajamas all the time, including while hosting guests that come over. Now we can, and you all can too!
What was the first piece you made?
Our basic pajama set in a super soft cotton jersey was the first piece that came to life.
What's next for Tassels? Do you have any new projects in the pipeline?
Tassels has many plans for the future. Our latest project is starting our Mens Line Pajamas. Stay tuned for more upcoming projects.
What would you advise to anyone who would want to start a new venture that leads to success?
Always believe in yourself and follow your dreams. Our main advice is to have a strong vision and picture it in your head as if you have already achieved it. Keeping that in mind will always push you forward and help you outgrow any obstacles you face; hence
You are bound to face many challenges but You should NEVER give up.
To see the collection click here